It’s no secret that Stadia hasn’t been as successful as Google would have liked. Now rumors are surfacing that the end of the cloud gaming service is very close.
Needless to say, Google Stadia has fallen far short of the internet giant’s expectations. The concept of having to buy games for Stadia, rather than simply setting up a cloud gaming service in connection with Steam, the Epic Games Store, and other stores like with GeForce NOW, really didn’t work out that well. It has long been rumored that Google will eventually scale back the service further or even shut it down entirely.
The Twitter account Killed by Google, which has been monitoring Google services that are or have been closed for some time, has now surfaced the rumor that the closure of Google Stadia could come faster than expected.
Consequently, Stadia could be discontinued at the end of the summer. A transfer of license is not intended, meaning all purchases made on Stadia would be null and void. It is rumored that Google could do something similar to what it did with Play Music. In other words, after a notice of about 30-60 days before the closing, the end would be there.
However, Killed by Google notes that these rumors are unconfirmed and cannot be verified at this time. However, there have been previous reports, including from Business Insider, that Google Stadia could become a new service called Google Stream, which would only work in an enterprise-oriented way: gaming would likely stay under the table or at least just continue to operate on a limited basis.
So it’s still exciting to see what the future of Google Stadia looks like.
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