The iPhone 12 series of smartphones is highly appreciated worldwide, In just 7 months since its launch, it has managed to cross the 100 million mark sold. Apple achieved such a performance in 2014 with the iPhone 6 series.
Specialists believe that this success is due to the adoption of 5G technology and the OLED screen in all models of the series.
Interestingly, the most expensive version, Pro Max, is being bought more and more. If in the iPhone 11 series the Pro Max model represents around 25% of total sales, in the iPhone 12 series the Pro Max model represents approximately 29% of the total (in the United States the percentage is higher, around 40%) . For Apple, this means higher revenue and profit (Pro Max is the most profitable device).
Last year’s iPhone 11 series reached the milestone of 100 million units sold in 9 months, a performance that makes the result of the iPhone 12 series even more remarkable.
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