Ford and Team Fordzilla have partnered with gaming provider Next Level Racing® to bring some of the automaker’s racing experience to the gaming world with the new GTElite Ford GT Edition cockpit and ES1 Ford GT Edition seat. The new GTElite Ford GT Edition cockpit and ES1 Ford GT Edition seat will be on display at Gamescom 2022, taking place August 24-28, 2022 in Cologne, Germany. Both products will be available through the Next Level Racing® retail channel in the second half of October 2022.
Available separately, the blue anodized cab surround features laser-engraved Ford branding and offers adaptive positioning for an authentic driving experience. The seat includes blue Team Fordzilla-branded seat belts, a Ford GT and Team Fordzilla-branded anti-slip mat, and an embossed Ford GT logo on the headrest with ergonomics optimized specifically for sim racing. It was developed to give users with a large waist a firm grip and a comfortable seat at the same time. The racing cabin was designed for a weight of up to 250 kilograms. The steering wheel, pedals and gear lever are compatible with all major electronics brands. In addition, the ES1 Ford GT Edition seat can also be used in other game booths as long as side seats are supported.
Since its inception in 2019, Team Fordzilla’s mission has been to explore and merge the boundaries of the real and virtual worlds. The recent collaboration with Next Level Racing® continues this effort by offering gamers an even more immersive physical environment for a realistic and enjoyable driving experience in computer racing games.
The new GTElite Ford GT Edition cockpit and ES1 Ford GT Edition seat will be on display at Gamescom 2022, taking place August 24-28 in Cologne, Germany. Both products will be available through the Next Level Racing® retail channel in the second half of October 2022.
Racing to the Next Level®
This year’s Gamescom marks the third anniversary of the official Ford esports team. During those three years, members of Team Fordzilla have not only competed at the highest level in virtual racing events, but the team has also been involved in Ford activities, including the free Right of Arms driver safety training course. Way to promote safer driving habits among young people. . Team Fordzilla also supported the use of the Ford Gaming Transit, a specially modified transportation vehicle that allows children with physical disabilities to access the world of gaming through numerous modifications.
“Working with Ford has bridged the gap between virtual and real motorsports. Partnering with Ford to introduce the GTElite Ford GT Edition cockpit and ES1 Ford GT Edition seat demonstrates the combined commitment of both companies to the support of the Ford racing community. simulation on an ever-increasing scale. ,” said Hess Ghah, General Manager, Next Level Racing. “The Ford GT brand is an icon in motorsports and we’re thrilled to have the opportunity to offer Ford fans around the world a world-class cockpit that makes gaming even more fun.”
“It has been a pleasure working with the Fordzilla team over the past two years. The introduction of a cross-brand cockpit that captures Ford’s vision for continued growth in sim racing is truly unique.” said Kam Khadem, Brand Director, Next Level Racing. “It’s exciting to see what our partnership with Team Fordzilla produces over time for products that can be used at the highest level of competition.”
“It’s great to be associated with a leader in gaming technology like Next Level Racing. It shows how far the Fordzilla team has come in a relatively short period of time.” said Emmanuel Lubrani, Team Fordzilla. “Hopefully, gamers using these new products will become more immersed in their virtual worlds. We will certainly continue to work on developing fun games in the future.”
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